HMBL Stock & the Future of Financial Services

With an impressive client portfolio of renowned global companies such as Netflix, HBO, Apple TV and Marvel Studios, HUMBL, Inc. (OTC: HMBL) is a favorite among OTC investors. As a fintech company that specializes in connecting consumers, freelancers, and merchants using blockchain technology, HMBL aims to make the benefits of blockchain technology accessible to everyone through its various platforms. While HMBL stock remains a long-term hold for many investors bullish on the company’s potential, the stock has been gaining momentum after launching Search 3.

HMBL Stock Background

Essentially, HMBL’s business model packages blockchain tokenization into easy use applications for customers, with a wide range of applications. Working to bring HUMBL Pay, HUMBL MarketPlace, and HUMBL Financial to the digital marketplace, HMBL’s services are expected to compete with the likes of PayPal, Alipay, and Venmo in the growing fintech sphere. 

Humbl Pay

In anticipation of this competition, HMBL is constantly innovating to offer new, applicable services to its users. Its mobile wallet – HUMBL Pay – is one example, garnering over 22 thousand users in the first weekend of its launch. Essentially, HUMBL Pay could be an opportunity to eliminate predatory rates on disadvantaged consumers as well as the high costs associated with currency exchanges. HUMBL Pay is unique since users can quickly pay a merchant and immediately have the option to review the merchant within 30-seconds. Whereas, PayPal can take days to settle and charge fees worth 5% of the total transaction.

Since the global mobile payment market is projected to reach $12.06 trillion by 2027, HMBL has focused its efforts on developing this mobile wallet. The latest version of HMBL pay includes peer to peer payments, trading for up to 20 digital assets, pegging to stablecoins, and sending gasless digital assets to other HUMBL pay users. On top of this, HMBL pay gives consumers the ability to purchase digital assets with credit cards, trade digital assets, and earn around 7% interest on digital assets. 

At its inception, HUMBL Pay was designed to help primarily cash economies migrate to digital money services across vertical markets, such as government, banking, and merchant services. This platform is projected to deliver up to 50% in savings on everything from lending, borrowing, and investing by delivering borderless transactions that integrate different payment methods, currencies, and financial services providers. This will capture a market underserved by Venmo and Zelle which are US only mobile wallet providers.

Commenting on this venture, HMBL’s CEO – Brian Foote – said “We didn’t build HUMBL for the 450 million digital customers using Apple Pay®, but for the 7 billion people for whom money has a totally different set of global pathways, access points and cost structures”.

Humbl Marketplace

Previously, HMBL acquired Monster Creative, LLC, a Hollywood production studio that collaborates with HUMBL in the production of NFTs and other digital content. In exchange, HMBL issued one convertible note and one non-convertible note for the aggregate principal amount of $8 million. 

This acquisition will likely supplement HUMBL Marketplace’s  NFT Gallery which acts as a medium for NFT auctions by connecting creators and entertainers to services and distribution mechanisms. This allows creative merchants to launch their products from all over the world with a bidding engine for NFT investors to take part in this digital economy.

Humbl anticipates expanding its NFT services into sports, music, entertainment, fashion, gaming, and photography. NFT’s have become a pivotal feature of blockchain technology and HMBL’s entry into the sphere is well-timed, considering the emerging market’s already high value of $2.5 billion.

Humbl Financial

HMBL’s third platform – HUMBL Financial – is one of its most innovative ventures. For a monthly subscription, HMBL Financial’s “active” products use automatic algorithms to manage users’ crypto investments. This relieves user’s of the need to monitor their crypto holdings because the quantity of each crypto holding in the BLOCK ETXs is determined based on their market capitalization, one-month trading volume, and Humbl’s due diligence.

Additionally, HMBL sells the blocks separately without the algorithmic monitoring which exposes investors to emerging, blockchain based asset classes without the need to use Bittrex or Coinbase to buy each type of crypto. With a range of crypto blocks at different ratios, themed blocks, and active products that adjust user’s crypto holdings based on specially calibrated indicators, HUMBL Financial is an exciting enterprise for the company.

HMBL Stock News 

In September HMBL announced the launch of – HUMBL Tickets – which allows customers to book seats at a lower cost across various verticals including but not limited to concerts, sports events, and theater. The company also entered a corporate ticket solutions agreement with Ticket Evolution to work on syndicated API technology integration, content marketing and ticketing sales together.

To ensure the platform’s safety, all transactions on HUMBL Tickets are encrypted to protect customers’ personal data and provide them with safe and secure transactions. HMBL uses its podcast – HUMBL Nation – as a marketing opportunity for its booking platform by showcasing artists, sports events, and venues that have scheduled events in the near future. 

Currently, HUMBL Tickets is planning on collaborating with the company’s subsidiaries Monster Creative and Tickeri to embed unique digital fan experiences and commemorative ticketing NFTs on HUMBL Pay. Through its acquisition of Tickeri, Inc. – a ticketing, live events, and box office SaaS platform focused on the Latin market – HMBL is working to deliver its services using this existing platform.

Meanwhile, HMBIL has taken steps towards its international expansion by joining Laboratorio de Blockchain Latinoamericano (LABS) as a founding corporate partner. The newly formed organization is expected to include a number of companies and regulators in various industries such as banking, education, fintech, real estate, payments, clean energy, and digital assets exchange. HMBL joined LABS to test beta programs and recruit fast paced talented personnel in Latin America. But will be using the BLOCKS blockchain to test for mobile wallet, public and private sector use cases in Latin America.

This was not the first time HMBL collaborated with BLOCKS, since the companies announced a strategic collaboration on blockchain initiatives in October. The company had previously started experimenting ways to drastically reduce NFTs’ gas fees by 98% all the while increasing the efficiency of NFTs metadata storage in music and videos and creating a global registry verified by BLOCKS for consumers to authenticate, verify and track their NFTs.

There were rumors that the company’s CEO and Co-Founder sold their Series B preferred shares, which resulted in a significant sell off. However Foote was quick to refute these allegations, stating that none of his shares – which represent 43.5% of the total Series B shares – were sold and will remain locked up till the end of 2022.

HUMBL Co-Founders represent 14.6% of the Series B shares and have also sold none of their shares. According to the CEO, they will sell no more than 1% of their total holdings per quarter through the end of 2022 as well. Meanwhile, the company’s employees, early investors, and service providers hold 41.9% of the Series B preferred shares and voted for a 5% conversion limit till the end of 2021 with a 3% limit until July of 2023.

The CEO’s strong leadership is not surprising considering his remarkable background. With twenty years of consumer technology experience, Foote was twice awarded the Epson Innovators Team Award for teamwork on EcoTank and FastFoto product lines, which ranked number one for global technology sales in their respective categories. His work as Sr. VP of The Wilkinson Group in Silicon Valley and has work with merchant partners such as Amazon, Cisco, HP, AT+T, Mercedes Benz, Manchester United, Best Buy, Target and more has made Foote adept at building partnerships – which HMBL clearly excels at as well. Receiving his certification in blockchain, digital media, and social media from the Massachusetts Institute of Technology (MIT), Foote is well equipped to lead HUMBL as CEO.

HUMBL boasts a strong leadership team with experience from companies like: Twitter, Western Union, MoneyGram, American Express, Visa, Facebook, Microsoft, Epson and Qualcomm. To complement this, HUMBL has recently brought George Sharp on as the company’s Capital Markets Advisor in order to assist the company in its upcoming application for uplisting to the OTCQB. Following this, HMBL intends to move to the NASDAQ and has begun filing audited financials with the SEC to start the process. Already, HMBL has submitted disclosures for its OTCQB certification.

Commenting on Sharp’s new position, HMBL CEO – Brian Foote – shared that “His microcap savvy, which we value greatly, enabled us to bring about one of the most followed reverse mergers in OTC Markets history. Now HUMBL is prepared to take the necessary next steps to expand on that success. Many investors remember HMBL’s legendary runup to $7.72 in February of 2021, and Sharp’s role in bringing attention to the stock.

Sharp noted that, “working with management to bring HUMBL to the public was undoubtedly my crowning achievement.” This partnership comes after a $2 million loan in debt financing from Sharp through Forwardly (OTC: FORW) which was used to purchase 10 million shares of HMBL. This was done using a warrant FORW holds to purchase up to 125 million warrant shares of HMBL through December 2023 at $.20 per share. Its worth noting that the company “has no intention of disposing of any stock at depreciated values” which is a bullish sign for HMBL shareholders considering Sharp’s new role as Capital Markets Advisor.

*Update on February 15th

As of February 14th, the company announced the acquisition of BizSecure – the mobile identification, verifiable credentials and blockchain tokenization platform – along with its employees and consulting resources. Investors are bullish Bizsecure’s prominent management could facilitate major growth for HMBL in the lucrative blockchain industry.

HMBL finalized the acquisition in an asset purchase transaction where BizSecure partners received 13.2 million common stock shares as well as 26.8 million restricted shares over a two year period at an estimated value of $6.8 million. To ensure no dilution occur as a result of this acquisition, Foote intends to cancel a certain amount of his own Series B Preferred shares to offset the 40 million shares issued in payment for BizSecure’s assets. This highlight’s the company’s commitment to ensuring shareholder value and maintaining growth.

Reaping the benefits of this acquisition, HMBL is now well-positioned to launch its HUMBL Blockchain Services – a new commercial division that will introduce and deliver blockchain corporate and governmental solutions. The company’s new division will include an existing United States Air Force contract that will enable mobile identification and flight card testing on blockchain. In turn, this will open a plethora of opportunities for the company in terms of corporate and government contracts.

Pursuant to the terms of the agreement, the HUMBL Blockchain Services division will be led and directed by several Bizsecure team members. As the director of government services, Clement Danish is bringing over 20 years of global and multi-agency experience in strategic planning and execution management to the table. He is most known for his time in the US Army as an Infantry Officer and company commander as well as a consultant for many US Federal Agencies. As a part of HMBL, Danish could facilitate stronger connections within the army – potentially positioning the company for successful expansion.

Investors are also bullish on the presence of Ian Calderon – Director of Government Affairs – who is a regular contributor to the blockchain community and founder of the California Blockchain Working Group. Through his experience authorizing two blockchain bills, Calderon could enable significant progress in HMBL Blockchain Services division.

BizSecure’s founder and CEO – Alfonso Arana – is also a major addition to HMBL. As a technology entrepreneur, Arana has focused on enterprise and government solutions development and has worked across multiple US government defense components – including Naval Air Systems Command (NAVAIR), Naval Sea Systems Command (NAVSEA), and the US Marine Corps Global Combat Support Systems (GCSS). By utilizing his skills and experience, Arana could enhance programs to ensure successful security services, technology and cybersecurity program initiatives.

Arana – is excited about the potential of this acquisition as the company joins forces with HMBL. He believes it is a pivotal direction for growth moving forward given that “corporations and governments around the world are now entering a blockchain decade – ranging from mobile identification to decentralized tokenization inside mobile wallets.”

In light of these impressive key personnel and the company’s new division, investors are bullish this acquisition will enable HMBL to deliver on its plans and execute effectively – potentially generating major revenue. In fact, Foote recently took to twitter highlighting the growth potential behind the BizSecure acquisition.

*Updated March 25th

As HMBL looks to continue expanding in Latin America, the company acquired Ixaya – a Mexican software and IT solutions company –  for $150 thousand as well as 8.9 million shares. To lessen the effect of this dilution on shareholders’ value, Foote will cancel an amount of his Series B shares to balance the issued HMBL stocks for the acquisition. 

Pursuant to the terms of this deal, Ixaya will assist HMBL in commercializing HUMBL Blockchain Services in North America and Latin America. However, Ixaya will continue operating as a standalone company to serve its clients in Latin America. Through this acquisition, HMBL will have access to Ixaya’s technology team – which HMBL could utilize to develop its HUMBL Blockchain Services.

To further grow its services, HMBL acquired a number of Latin American softwares to include into its family of products. These softwares include yoPago, Cook + Serve, Atenda, and PetroControl. By adding these softwares, HMBL has the potential to capitalize on the untapped potential of the Latin American market as these softwares have millions of users. 

On top of that, HMBL launched its revolutionary search engine “Search 3”. This project is considered to be one of the first blockchain based search engines in the world – which could help HMBL emerge as a pioneer in the blockchain technology. 

Aiming to advance this project, HMBL is utilizing its internal technology teams in tandem with Ixaya’s technology team in Mexico. HMBL has acquired the domain name “Search3.com” to host the revolutionary search engine, in addition to filing a trademark and technology patent for “Search 3”.

Already featuring regular web 2 search functions, Search 3 will also feature NFT search functions across blockchain projects like Ethereum, Solana, and BLOCKS. In addition, the web 3 search engine will include “Verified by BLOCKS” technology for more authentication.

With this in mind, HMBL is in a prime position to take advantage of the rising interest in blockchain technology. Recently, President Biden issued an executive order requesting the government to study the effect of cryptocurrencies and blockchain technology on the economy. Biden is also exploring the possibility of issuing a digital dollar. As a result, many investors believe that this order will significantly benefit blockchain technology.

As more and more people are heading to blockchain based cryptos due to the appeal of decentralized transactions, many countries are in the process of legislating these currencies. In light of this, HMBL stock has the potential to surge as the company continues to develop its blockchain services.

Media Sentiment

@RebeccaHUMBL is bullish on HMBL stock’s potential in light of Biden’s executive order.

Technical Analysis

HMBL Stock

HMBL stock price is currently $.1360 and shows resistance at .1450. HMBL stock shows a main support at .1320 and a secondary support at .1227. Accumulation is witnessing a downtick after a recent upward trend and the MACD is bearish after having a crossover. The RSI has cooled off at 47 after dropping from 69. 

Given that HMBL stock has been gaining momentum lately, many investors preferred to sell their shares for profit-taking. However, a Double Bottom pattern is forming on the 5 minute chart. If the pattern is confirmed, HMBL stock could break through its resistance and run.

HMBL Stock

Following Biden’s executive order, HMBL stock has been gaining momentum and recently had a 12% spike due to the company’s efforts to develop its blockchain services. While the increase was not significant, many investors believe HMBL stock could be undervalued at its current price. With the launch of its blockchain based search engine, HMBL stock could be a profitable long-term hold.

HMBL Stock Forecast 2022

Keeping in mind that FinTech is a fiercely competitive industry, it is impressive that HMBL has repeatedly stayed true to its shareholders and regularly delivers on its growth plans. With a communicative CEO and continuous expansion in Latin America, HMBL’s innovative products could quickly take off. Given that the company launched the first blockchain based search engine, HMBL stock could reach new highs in the long-term as the company continues developing its blockchain services.

Its important to note that HMBL stock is likely a long-term investment as the stock’s value is well-positioned to grow with wider adoption and brand recognition – both of which will help it contend with others in the FinTech sphere. With the help and support of its Advisor Nick Carter – a member of the famous Backstreet Boys band – the company is already attracting new users and brand ambassadors.  

Bringing high-profile actors and entertainers on board is an important step to growing the brand. Given the company’s association with big names within many lucrative markets, HMBL could attract other celebrities to its platform. Considered one of the most promising stocks on the OTC, HMBL stock could see a rebound from these dip prices as the company releases more news regarding its upcoming plans.

If you have questions about HMBL stock and where it could be heading next feel free to reach out to us in our free alerts room!

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